What a week it's been at Amanda White Digital. Let me run through the highlights. Although the week has been made much more complicated by struggling with the tail end of some virus, thanks to my 5-year-old, I haven't been as full of beans as...
I recently shared my journey about getting back to running, how my fitness had taken a huge nose dive and how I was going to walk/run/jeff the 11-mile White Rat trail run. I feel like the universe had slightly different plans. Read about the slightly...
In 2023, I decided to start entering Trail Races. I've run half marathons on the road before but never really entered the world of trail running. The first race I entered was the RAT, or the Roseland August Trail Festival, with an 11-mile coastal run....
For those whose businesses involve an online aspect, you are likely to be using Google’s analytics tool GA4 to track everything from traffic to purchases. It is an incredibly useful tool and best of all, it is free. However, since Google Analytics transitioned from Universal...
Yesterday I took the afternoon off from working on my clients' accounts to work on myself. I attended the first-ever Building Brands Marketing Conference in Cornwall. Although not the first Building Brands event that I have attended, it's a first for hosting a smaller intimate...
OK - so that's a big title which probably means nothing to you right now, Let me explain in simpler terms. For the last 30 years in marketing, we have been used to getting a lot of data. It's pivotal for the success of any...
It’s been a while, hasn’t it? Since my last blog post in December, it has been nonstop. With the festive period being such an important time of year for many of my clients, especially those in the e-commerce/D2C space, it was a hectic time for...
Having already been a guest on the Majestic SEO podcast in the past, I was delighted to be asked to take part in their latest guide for the upcoming year, SEO in 2024. As a small business owner, to be asked by a company like...
When my business started in 2019 I didn't for one second think that I would be attending awards evenings and glamming up for a night out to represent my brand. I'm a huge fan of awards nights, it’s a brilliant excuse for networking, meeting people,...